WHO WE ARE

Welcome to Wild Way Outdoors, your premier destination for top-quality outdoor equipment and watersports gear. Founded with a passion for adventure and a deep appreciation for the beautiful lakes and water systems of Middle America, we are dedicated to providing everything you need to enjoy summer activities on the water. We believe that the central US offers some of the best opportunities for water sports, camping, and wilderness exploration, and we strive to make these accessible to everyone.
At Wild Way Outdoors, we recognized a gap in resources for watersports and outdoor activities in our region. Our mission is to bridge this gap by offering a carefully curated selection of kayaks, paddleboards, wakeboards, and more, along with essential supplies for camping and exploring national parks. Whether you're paddling through serene lakes, hiking through lush forests, or setting up camp under the stars, we ensure that both seasoned adventurers and families can make the most of their time outdoors. Join us in discovering the hidden gems of the central US and experiencing the thrill of nature-based adventures.